
Here are some excellent testimonials from Telenor’s CEO, Jon Fredrik Baksaas, on value networks for his firm and the telecommunications industry.
They are based in part on the scholarship of Charles B. Stabell and Øystein D. Fjeldstad, their famous paper, ‘On Chains, Shops & Networks.’ Jan Taug of Telenor and others are also playing key roles.
Note: Telenor is ranked 15th in the world’s 100 best-managed technology companies by Business Week.
“…we have taken great care to teach the value network model to a large number of Telenor executives and managers, and this has further deepened their understanding of the associated economic network effects.”
“In several strategic situations the value network/network effect perspective rather than a value chain perspective has made a difference.”
“The models and the repertoire of associated tools of the Value Network perspective need further development, and managers in product-based firms require even clearer details about its value.”
- Jon Fredrik Baksaas, President & CEO, Telenor (2006)
The full text of his letter, with the quotations, and further value network remarks, may be found here. Telenor Value Networks
|